2012年8月15日星期三

Stylish space H530 competitiveness analysis

Compact family car market competition is most  Ds 708 intense, this is understandable, because we have too many basic consumer needs an inexpensive family cars as a means of independent brands and joint venture brands attach great importance to this market segment. Once glorious moment of the Chinese car finally have action, it is equally important in this market, and released their new car H530, today we have to analyze it at this level competitiveness.About China H530 H530 listed on August 29, the early launch of the four models equipped with 1.6L engine 8.58-10.38 million selling price competition in the compact car market. Compact car sales in China Motor Junjie cross Junjie FRV and Junjie FSV, product line and is not rich, and somewhat similar, several partial old car models, although there is a new generation, there are new, but still can not be left Consumers now deep enough impression. China H530 to locate the same household compact car, the purpose is very clear, stable market for the Chinese car in the compact car reopen to establish a brand reputation.We have nothing to be avoided, many independent car has borrowed from the design of other luxury brands, it is clear, H530 China draws on the design of the BMW, but can also see a lot of new Junjie's shadow. H530 shape emphasizes dynamic, headlights with daytime running lights of God, but the light group is slightly more complex; biased movement of the front bottom of the siege, full chrome grille particularly at first glance, it seems the entire design attention to detail. Very modern interior design, without any old-fashioned, many people feel that in the control reference for the A4L, test drive a real car, colleagues told me that interior details of the deal well, better than the same level of own-brand models, which one thing I can to China H530 a high score. Center console highlight of the entire design looks better than the other models of the same level. Addition, the center console, a large area chrome-plated material, rich second generation modification and ultra-running is often so dry in my mind, but the sun is strong is will not dazzling, like the R36 interior; or will not easy residual greasy fingerprints, but I have to count features.Semi-independent trailing arm suspension, 1.6L naturally aspirated engine, a five-speed manual or five-speed automatic transmission, chassis, suspension and power these are compact family cars most commonly used combination. As for their performance, we can only wait for the test article to our results, standing in the competitive analysis perspective, cars are not the ultimate pursuit of, the doctrine of easy to use the best there is not much difference between these hardware and opponents often family cars users are most concerned about is the fuel consumption. China H530 wheelbase 2700mm, height 175cm experience in the front head space of the punch, the rear legs and head can be left in space in the family, fists above and 4 refers to, in the compact car wheelbase already at a higher level, with the wheelbase level there, and Wyatt and Peugeot 408, two of the basic car is not the direct rival of the H530.Only 1.6L four models, the price range is 8.58-10.38 million, given the price somewhat challenging, more than 100,000 yuan can buy entry-level models of the joint venture brands, such as Polaris, Sega. Comprehensive consumer psychology, H530 China more competitive family car market with its own brand as well as joint venture brand models. Price range and H530 conflict of brand models, Chery A3, BYD L3, Pentium B50, sun, dihao EC7, Familia, Cerato, as well as preferential great Excelle and Corolla, these cars will be in the price and H530 overlap, but Detailed analysis, BYD L3 cost is not high, Familia is still not in the market and eat it, consumers value Excelle and Corolla are more conservative, like buying the Jetta, willing to get down to buy a mature models, so In summary, China H530 the most direct rival is the ...
 
Chery A3 has a strong ability to configure the table seen the ESP and independent suspension can always talk about the absolute focus, I believe if you go to Chery 4S stores, their sales will doom to emphasize this point. Imperial EC7 positioned itself as a higher 1.8L displacement is not only able to meet the needs of the dynamic looks and more the face, especially in the second-tier cities. Although the Pentium B50 is its own brand, but the mature power system (Sagitar 1.6 engine) (Mazda 6 chassis and suspension) it seems to have in the hardware capital. DYK Kia Cerato is a joint venture brands of the same level of the price of conflict with China H530 models, but the influence of the joint venture brand whether to suppress the H530 configuration advantage?China H530 is equipped with Mitsubishi
BMW GT1 4A9 engine, manufactured by Shenyang-Mitsubishi. 4A9 series compared to the significant aging of the 4G1 series, optimizing the engine ignition, the ignition by the grouping changed to a 4-cylinder independent ignition, more precise control of ignition timing; engine uses aluminum material to reduce weight, and timing chain and double- overhead camshaft structure, increasing the Mitsubishi MIVIC variable valve timing technology. We are familiar with the 4A9 series engines may Junjie FSV V3 Ling Yue on board a large area, 4A91, 4A91 for the 1.5L displacement, 4A92 for the 1.6L displacement engine torque than the 4A91 slight upgrade, the biggest power of 119 horsepower (87kW) / 6000rpm, maximum torque of 151 cattle / 4000 rpm.4A92 four-cylinder engine maximum power of 118 horsepower (87kW) / 6000 turn, the maximum torque of 151 cattle m / 4,000 rpm, compared with the 1.6L engine models of competitive products, although not very obvious advantages, but in no way a disadvantage, only inferior Chery A3. I opened the 4A91 engine V3 Ling Yue, acceleration power output directly, If the power loss of the H530 is within the normal range, then driving up should be light, of course, the 1.6L engine will not bring us any passion, after all, Taiwan family cars.In the gearbox, can clearly see the advantages of the Pentium B50, six speed automated manual gearbox with closer physical structure, transmission smoothness and fuel economy better, Imperial EC7 automatic models with CVT structure stepless transmission, smooth comfort is the most important feature of. China H530 5-speed automatic transmission also is good. Through the engine and gearbox, we can see, China H530 is definitely not the leader's role, but it is absolutely mainstream. H530 China's suspension of the competition than there is no advantage 5 car, H530 and Imperial EC7 trailing arm suspension, and the remaining models are all independent suspension. Although we know that five cars in the same household location regardless of the suspension form, and they certainly are not suitable for intense driving, the suspension tuning is biased in favor of comfort. Therefore, even if their structure is different, but driving and ride up the difference will not be much, which is reflected in the vibration control and damping of the soft and hard, there will be the ultimate in performance suspension feel very moderation.Wheelbase and ride space is most closely related to the previous page we've already demonstrated, height 175cm experience in the back of the space should be plenty, there is little compact car legroom can be achieved fists. Compared with their rivals space is a big advantage of the H530. Perhaps you will say, Pentium B50 is only smaller than the H530 a 25mm, you may wish to read the B50 article "trend of young design test drive FAW Pentium B50, height 178cm experience in the B50 rear space is very cramped. The reason is simple, the complex structure of the suspension at the expense of space.
 
Currently on the market, its own brand Why is it difficult large area to capture the market, people the concept is on the one hand, we do not. Products, the technology of its own brand vehicles excellent and state-of-the-art engine and transmission technology, most of them are dependent on the joint venture brands, but these techniques have partial old design and process models are difficult to meet consumer aesthetics, we can learn from short-term tolerance, but after all this is not a permanent solution.Own brand of good sales is how to open the market, since there is no advanced technology to convince consumers, then use low-cost high configuration, and now occupy a place in the brand mostly used this method in the market, such as BYD. Here
Digimaster 3 we take a look at the configuration of the H530 is competitive.

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